Database Services
Want to find new customers?
Tap into Pacific Micromarketing’s 12.8 million adult Australian database. We go further than just names, addresses and phone numbers, with detailed information to help you identify your target market including age, income, family status, shopping preference, likely future purchases and much more.
This information is constantly being updated using our propriety collection process - BrandLeaders. Knowing people enables us to ensure you get the right message, to the right person, at the right time.
We ensure all data is Privacy Compliant and adhere to the latest regulatory requirements including the ‘Do not call’ list.
Understanding shopping intention and lifestyle is vital for effective communications.
The BrandLeaders program captures the shopping and lifestyle habits of millions of Australians.
Our lifestyle survey questions cover a host of topics ranging from leisure activities to money and investment, home, health and shopping habits. If we haven’t asked a question you’d like an answer to, we can include it in a future survey.
We have also just developed a new rapid-response service which enables, you to instantaneously make an offer to consumers based on their response while filling in an online survey. With this information, you can ensure you deliver the right message to consumers most likely to be interested in your product or service.
Data Integrity. A vital first step.
Valuable resources are often being wasted on communications that don’t go to the right consumer or go to the same consumer multiple times. It’s a problem whether you’re using mail, email, the phone or fax.
Our simple promise is that we can help you validate your data, giving you a single view of each customer by consolidating multiple records. We can even warehouse your data for you.